Hi everyone,
currently me and my partner are working on a project to start up a company which will be providing a professional mobile massage therapies. We are in the process of the website development and we have different opinions about one thing which is in my sight very important so I decided to ask you guys.
While we were writing an articles about individual massage descriptions we came to a little argument if and how to include the statement about the cases when the massage should be avoided in some cases when someone suffer with some ailment etc. One opinion was to fully include them in to the each article/description near to end and the other one was not to include it in such an obvious way and if than only in very short sentence so it doesn't look like that there are so many cases (with some specific massages) when it should be avoided. The argument was that of the marketing point of view and that it will deter the prospects and make the therapy unattractive especially if such a statement would be made towards the end of the description as this will be the last thing what the reader will read and will get from this article in his memory.
What is your opinion about that? What would you like to have on such a website if you were a customer? Would something like that effect you in a negative way or would you be more happy to have more information even if it is not in a favor of the therapy?
Don't hesitate to leave any comment and don't be modest.
Any input is much appreciated.
Many thanks.
Can you not just say something like 'All treatments are subject to a full health and lifestyle consultation'.
Make the lifestyle/health consultation a positive part of the 'sales pitch' - perhaps by using a phrase like 'all treatments will include a lifestyle/health consultation'.
That, to me, suggests a positive extra rather than a negative exclusion.......
:nature-smiley-008:
Thank you guys for your great input.
I will certainly include this.
Regards 😉
Thank you for your great input.
I will certainly give it a proper consideration.
Kind regards
Hi
I agree with Muzone's suggestion - build the consultation into the massage session & do it beforehand. At least then if you do find any reason not to proceed you have time to explain it in a way which doesn't sound negative.
I'm a beginner to massage, so can I ask - are there many incidences where you can't proceed? (percentage basis)
If it's low, then you probably don't even need to mention in your marketing / website - if there are quite a few cases where you can't proceed, then you may need to.
Just a thought -I'm a beginner massage, but I work at marketing / web development
Aidan